Corporate Brand Photography for Alchemy Virtual Assistance | Pete Martin Photography

Corporate Brand Photography for Alchemy Virtual Assistance at Berryfields Barn

Suzy Sanders welcoming Alchemy Virtual Assistance’s newest franchisee at Berryfields Barn following the franchise signing

Building a recognisable and trustworthy brand isn’t something that happens overnight. It’s created through consistency, personality and professional imagery that tells the story behind a business.

Last Friday I headed over to Berryfields Barn to meet up with my good friend Suzy Sanders from Alchemy Virtual Assistance. We’ve worked together regularly since 2022, and this was our fifth shoot together. Every session has helped build a growing library of photography that supports both the Alchemy VA brand and its continued expansion.

The occasion this time was the signing of a brand new franchisee, marking another exciting milestone for the business.

After everyone had enjoyed lunch, we made full use of the beautiful surroundings at Berryfields Barn to create a collection of relaxed, professional photographs. Rather than relying on a single backdrop, we moved around the venue to produce a variety of images for the Alchemy Virtual Assistance website, social media and future marketing campaigns.

A key part of the session was creating content that the new franchisee can begin using as she launches and grows her own business under the Alchemy Virtual Assistance brand. Having a bank of professional images ready from day one helps create a polished first impression across LinkedIn, websites, social media and other marketing materials.

Professional corporate headshot of a new Alchemy Virtual Assistance franchisee for the company Meet the Team page

Alongside the lifestyle branding photographs, I also captured a series of professional headshots for the Meet the Family section of the Alchemy Virtual Assistance website. Consistent headshots help reinforce the professionalism of a growing business while making it easier for potential clients to connect with the people behind the brand.

One of the benefits of working with clients over several years is developing a visual style that evolves alongside the business. Every shoot adds fresh content while maintaining consistency across existing marketing materials, ensuring the brand continues to look current and authentic.

Whether it’s documenting company milestones, welcoming new team members, launching a franchise, or refreshing website photography, investing in professional commercial photography provides businesses with a valuable library of content that can be used for months to come.

If your business is expanding or your team needs updated photography, I’d be happy to help create images that reflect your brand and the people behind it.

Frequently Asked Questions

Why should franchises invest in professional photography?

Professional photography creates consistency across the brand while giving each franchisee high-quality marketing material they can use on websites, LinkedIn and social media from the start.

What is included in a branding photography session?

Sessions typically include environmental portraits, candid working images, team interactions, lifestyle branding photographs and professional headshots for websites and marketing.

Can you photograph new team members as businesses grow?

Absolutely. Many of my clients book regular sessions throughout the year as their businesses expand, ensuring their photography stays up to date.

Where do you carry out branding photography?

I work across Leicester, Northampton, Birmingham, Nottingham, London and throughout the UK, using client offices, event venues and carefully chosen locations that complement the brand.

Suzy Sanders from Alchemy Virtual Assistance during a professional branding photography session at Berryfields Barn