Miele Brent Cross opening event photography

London Event Photographer

Another client I’ve been working a lot for in the last 12 months is Miele, the German appliance brand. Their products have always fascinated me, as the price is high, but I’ve not had the chance to see them up close. Summer 2022 I was asked to video the Experience Centre’s at Touchwood Solihull, Abingdon in Oxford, Bluewater in Kent, Edinburgh and Central London.

Video wise it was pretty straight forward, a tour of the store, and some close up shots of each appliance in action.

Fast forward to March 2023 and a new store was being planned for the Brent Cross Shopping Centre in London. The site next to the Apple Store had become available, and Miele was the perfect fit.

Fast forward to September and the shop fit out was complete and the store was opened to the public.

I was booked this time as an event photographer to capture the opening of the store, the chefs in action using the appliances, the cutting of the ribbon etc. I was also asked to take wide shots of the store empty, and a few creative shots showing a busy store use motion blur of the pubic.

I arrived at Brent Cross on the Wednesday, Grand Opening. I pretty much got to work straight away and finished at 12. From there I had a look around the shopping centre, got some lunch and edited 10 photos… Did I not mention that Miele wanted edits on the day to publish on their social media??!

There I was removing fire exit signs in photoshop and editing in general like a mad man!

Edits were Air Dropped to the marketing team before I left, and they were on LinkedIn before I got to my Air B&B in Edgware!!

Teamwork makes the dreamwork!

Day 2, I arrived at 7:30am to photograph the empty store and capture headshots of the new staff members.

10:30am I was all done and on my way back home.

All in all a brilliant few days working for this amazing company.

Here are the edits used on Miele social media announcing the new store.

London Corporate Headshots

Leicester Portrait Photographer Location Headshots

For the last 6yrs I’ve been photographing the wonderful people of Mars Petcare UK. I’ve been to Melton, Nottingham, Bury St Edmond’s, Battersea Park amongst others. Previous work has mainly been events, the odd portrait at said event and a few warehouse/factory jobs for internal marketing.

Earlier this year I was asked to photograph their Global Sustainability Summit. This was the first face to face meeting of the global leaders where they were discussing all aspects of planet, food and crop sustainability. I actually found it fascinating! It was also nice to grab a quick chat with none other than Frank Mars, a truly dedicated man… and the 21st richest person in the world! Quite surprising that he was still using an iPhone 10, in 2023.

Part of this summit was to capture a professional portrait of each delegate, for the email signature, Linkedin profile and other marketing.

Now, with this taking place in a Sofitel in London, and I’d be travelling there by train, tube and foot.. my kit had to be scaled down size and weight wise. But I had to get the same (or at least similar) to my previous work. A new collapsible softbox was purchased, along with a small lightweight light stand, and a carbon fibre tripod.

I did lighting and set up tests with this new equipment to make sure it was all up to the job, and it was. One thing I didn’t scale down was my studio light, I kept the faithful 300w strobe.

Travelling for the job was a struggle, even having a member of the design team with me to carry a lighting bag.. the camera backpack, tripod and softbox still weighed me down with the various tube stations and 15 min walk to the hotel.

The setup went well, we chose a dark purple wall in the hotel corridor. Same as all my headshot sessions, the clients can see the shots in real time on my laptop. this made the session run to time, and everyone picked their favourite image to be edited.

3 hours later and we were on the train on the way home.

What do you think of the images taken during the session?