Elevate Your Brand with Professional Photography – Behind the Scenes of a Beauty Clinic Photoshoot

Elevate Your Brand with Professional Photography – Behind the Scenes of a Beauty Clinic Photoshoot

In today’s visual-driven world, high-quality photography isn’t just a luxury—it’s a business essential. I recently had the pleasure of working with a modern beauty clinic, providing them with a full suite of professional photography services to support their new website launch and social media strategy. The result? A stunning set of images that elevate their brand and connect more authentically with their audience.

The Power of First Impressions

Your website and social media platforms are often the first touchpoints potential clients have with your business. For this beauty clinic, we focused on capturing clean, elegant, and approachable imagery that reflects the quality and professionalism of their services. From sleek treatment rooms to curated lifestyle shots, every photo was crafted to build trust and make a lasting first impression.

Staff Headshots That Feel Personal

In addition to brand visuals, we photographed all the staff with professional headshots. These weren’t your typical stiff portraits—each image was styled and lit to reflect the clinic’s warm, welcoming vibe while maintaining a polished, consistent look across the team. Clients want to see the people behind the brand, and authentic headshots go a long way in building connection and credibility.

Why Professional Photography Matters for Your Business

Whether you run a clinic, café, tech startup, or creative agency, your visual content should work for you—not against you. Here’s what professional photography brings to the table:

• Brand consistency: Custom images that match your tone, aesthetic, and messaging.

• Website performance: Great photos help keep visitors engaged and improve conversion.

• Social media impact: Standout visuals increase engagement and shareability.

• Team credibility: Cohesive, professional headshots humanize your brand and build trust.

Serving Leicester, Coventry, Northampton & Surrounding Areas

Based in the Midlands, I regularly work with businesses across Leicester, Coventry, Northampton, and surrounding areas to deliver standout commercial photography. Whether it’s a new website, a brand refresh, or a social media campaign, I bring a professional, collaborative approach to every project.

Let’s Make Your Business Look Its Best

If you’re launching a new website, updating your brand, or simply want to refresh your visuals, now is the perfect time to invest in professional photography. My approach is collaborative, efficient, and tailored to your brand’s unique identity. I’ll help you tell your story with images that attract, engage, and convert.

Ready to elevate your brand? Get in touch to book your next shoot in Leicester, Coventry, Northampton, or beyond.

Business Headshots for Individuals

Business Headshots for Individuals

Why You Need a Professional Headshot to Elevate Your Personal Brand

In today's digital-first world, your headshot is often the first impression potential clients, employers, and business connections will see. Whether it's LinkedIn, your company website, or social media, having a high-quality professional headshot is essential to establishing trust, confidence, and credibility.

As a professional corporate photographer, I specialize in capturing headshots that reflect not just what you look like — but who you are. Investing in a professional headshot can significantly impact how others perceive your personal brand and business presence.

Why Hire Me for Your Professional Headshot?

Experience Matters: With years of experience in corporate photography, I know how to direct you into natural, confident poses that bring out your best features.

Tailored to Your Brand:Whether you're aiming for a corporate, creative, or approachable look, I work closely with each client to create images that align with their personal and professional brand.

High-Quality Results: Professional lighting, expert retouching, and attention to detail ensure your headshot will stand out across digital platforms.

Fast Turnaround Times: I understand the importance of having your headshots ready quickly without compromising on quality.

Stand Out in a Competitive Market

Your headshot is more than just a photo — it's your digital handshake. In competitive industries, having a polished, high-quality image can make all the difference in setting you apart from the competition.

Invest in yourself and your future. Book your professional headshot session today and take the first step toward making a lasting impression.

Drone work for Estate Agents and Roofing Companies Leicestershire

Drone work for Estate Agents and Roofing Companies Leicestershire

Photo & video drone services for estate agents and roofing contractors in the East Midlands

In the competitive world of housing, first impressions are everything. High-quality visuals can make all the difference in attracting potential buyers and securing faster sales. While traditional photography remains essential, drone photography and videography have become a game-changer for estate agents looking to showcase properties in the best possible light. Hiring a professional drone pilot is an investment that can significantly enhance marketing efforts and provide a competitive edge.

The Benefits of Drone Photography in Real Estate

1. Unmatched Aerial Perspectives

One of the biggest advantages of drone photography is the ability to capture stunning aerial shots that provide a comprehensive view of the property and its surroundings. This is particularly beneficial for large estates, waterfront homes, and properties with extensive land. Aerial imagery helps potential buyers visualize the scale, layout, and unique features of a property, which is difficult to achieve with ground-level photography alone.

2. Enhanced Property Listings

Listings with high-quality drone footage tend to stand out in a crowded marketplace. Properties that feature aerial photos receive more clicks and engagement, increasing the chances of attracting serious buyers. Drone videos create an immersive experience, allowing prospective buyers to virtually tour the property before scheduling an in-person viewing.

3. Showcasing Neighborhood and Amenities

Beyond just the property itself, drones can capture footage of the surrounding area, showcasing nearby parks, schools, shopping centers, and other amenities. This is especially useful for buyers relocating from out of town, as it provides context about the property's location and neighborhood appeal.

4. Cost-Effective Marketing

While some agents may view hiring a drone pilot as an added expense, it’s actually a cost-effective marketing tool. The return on investment (ROI) is high, as properties marketed with aerial footage tend to sell faster and at higher prices. Professional drone content can also be repurposed for social media, promotional videos, and future marketing campaigns.

5. Professionalism and Compliance

Flying a drone requires skill, experience, and knowledge of aviation laws. Professional drone pilots are licensed, insured, and trained to operate safely while adhering to regulations set by aviation authorities. Hiring a professional ensures high-quality footage while eliminating the risks associated with unlicensed or inexperienced drone operators.

Why DIY Drone Photography Isn’t the Best Option

While some estate agents may consider purchasing their own drone, flying and capturing professional-grade footage is not as simple as it seems. Factors such as weather conditions, flight restrictions, and post-production editing play a crucial role in delivering polished results. A professional drone pilot brings expertise in framing shots, smooth camera movements, and post-processing to create visually stunning content that truly elevates a listing.

Final Thoughts

In today’s digital-driven real estate market, high-quality visuals are essential to attracting buyers and closing deals quickly. Hiring a professional drone pilot offers estate agents a powerful marketing tool that enhances property listings, showcases unique features, and sets them apart from the competition.

If you’re an estate agent looking to elevate your marketing strategy, investing in drone photography and videography is a smart move. The impact of breathtaking aerial visuals can be the difference between a listing that lingers and one that sells fast.

Why Roofing Contractors Should Hire a Professional Drone Pilot

Roofing contractors can greatly benefit from hiring a professional drone pilot to showcase their work through before-and-after aerial imagery. Drones provide a unique perspective that highlights the full scope of a roofing project, allowing contractors to document damage, progress, and final results in a visually compelling way. High-resolution aerial footage not only enhances credibility by showcasing the quality of work but also helps build trust with potential clients. Additionally, drone photography enables roofing companies to market their services more effectively on websites and social media, setting them apart from competitors and attracting more customers.

Here are a few exmples of the work completed for two estate agents, and a roofing contractor this week.

Video Block

Double-click here to add a video by URL or embed code. Learn more

Company Headshots for meet the team and about us pages

Professional Photo’s for Meet the Team & About Us web pages

Pete Martin Photographer, professional business headshots Leicester

In today's digital-first business environment, a company's online presence is often the first impression it makes on potential clients, partners, and even future employees. One of the key elements of a strong online presence is the About Us or Meet the Team page. These pages provide a unique opportunity to showcase your company's culture, professionalism, and personality. Investing in professional headshots for these sections can significantly elevate your brand image and set your business apart. Here's why:

1. Professionalism and Consistency

First and foremost, professional photography exudes professionalism. A consistent look across all team photos conveys a cohesive and polished image of your company. This uniformity reflects attention to detail and a commitment to quality, qualities that customers and clients often associate with the products or services you offer.

2. Building Trust and Connection

High-quality headshots present your team in the best light, literally and figuratively. Clear, approachable images help humanize your brand and build trust with website visitors. People like doing business with people, and putting friendly, professional faces to your company helps create an emotional connection.

3. Tailored to Your Brand Identity

A professional photographer can tailor the headshots to align with your company's brand identity. Whether your brand is sleek and corporate or relaxed and creative, a skilled photographer will ensure the style of the photos complements your business personality. This helps reinforce your overall brand message.

4. First Impressions Matter

Visitors to your website often make snap judgments within seconds. Low-quality or inconsistent images can create a negative perception, while professional headshots convey competence and credibility right from the start.

5. Saves Time and Hassle

Professional photographers come with expertise and equipment, ensuring the photo session is efficient and the final product is top-notch. This saves your team from the frustration of DIY photo attempts and ensures that everyone looks their best without the need for heavy editing.

6. Stand Out from the Competition

In a crowded market, details matter. Investing in professional headshots can give your company a competitive edge. It shows that you value presentation and are willing to invest in the finer details of your business.

In summary, professional headshots are more than just photos—they are an extension of your brand. They demonstrate professionalism, foster trust, and contribute to a positive first impression. Elevate your About Us or Meet the Team page by choosing a professional photographer and watch your company's image shine."

Contact Pete now to help get your business looking its best!

January 2025 was busy with Headshots

Headshot & Portrait Photographer Leicester

Why January is the Perfect Time for a New Professional Headshot in 2025

As a professional corporate photographer, I’ve noticed a clear trend every January: business owners and professionals flocking to update their headshots. But why is the start of the year such a popular time for this? And why is having a professional headshot more essential than ever in 2025? Let’s dive in.

New Year, New Professional Image

January is synonymous with fresh starts and goal-setting. Many professionals use this time to update their resumes, LinkedIn profiles, and company websites. A professional headshot is a key element of this personal brand refresh—it sends the message that you are up to date, credible, and ready for new opportunities.

First Impressions Matter More Than Ever

In today’s digital-first world, your headshot is often the first impression you make. Whether you’re networking online, applying for new roles, or marketing your business, a high-quality, professional image sets you apart from the competition. With remote work and virtual networking continuing to grow in 2025, your online presence is just as important as your in-person one.

Trust and Credibility in Business

People do business with those they trust, and a polished, professional headshot conveys confidence, approachability, and competence. Whether you’re an entrepreneur, executive, or job seeker, investing in a quality headshot strengthens your personal brand and helps establish trust with potential clients, employers, and connections.

AI and Digital Enhancements: Standing Out in a Crowded Market

With advancements in AI and digital imaging, it’s easier than ever for people to create and edit images. However, there’s no substitute for a professionally lit, composed, and retouched headshot that captures your authenticity. A professional photographer ensures that your image reflects your best self—free from awkward angles, poor lighting, or over-processed filters.

The Competitive Edge for Professionals

If you’re in a leadership position, a consultant, or a business owner, your headshot is part of your brand. A modern, high-quality image can make the difference between being noticed and being overlooked. Whether you’re featured in press releases, speaking engagements, or corporate websites, an updated professional headshot ensures you present yourself in the best possible way.

Conclusion: Invest in Yourself This Year

With 2025 bringing more digital interactions than ever, a professional headshot is a crucial asset for anyone looking to stand out. If you haven’t updated yours in a while, now is the perfect time to invest in your professional image. After all, your headshot is more than just a photo—it’s your personal brand’s first impression.

Ready for a fresh, modern look? Let’s capture your best self for 2025!

New Year New Headshot!

New Year, New Headshot!

Business Portraits on location by Pete Martin Photography

As with every year, my January is filled with people from all walks of life updating their headshot.. or ‘business portrait’ if you prefer.

The start of a new year is a natural time for reflection and renewal, both personally and professionally. While setting goals and updating strategies often top the list, there’s one crucial element that many professionals overlook: updating their headshot. Here’s why a fresh headshot is a vital investment for your business in the new year.

1. Your Headshot Represents Your Brand

In today’s digital-first world, your headshot is often the first impression you make. Whether it’s on LinkedIn, your company website, or professional directories, your photo is a key part of your personal brand. An outdated headshot can send the wrong message, making you appear less current, approachable, or professional. A new year is the perfect time to ensure your image aligns with the polished, credible persona you want to project.

2. You’ve Changed, and So Should Your Photo

It’s natural to evolve over time, and your headshot should reflect who you are today, not who you were five years ago. Perhaps you’ve adopted a new hairstyle, wear glasses now, or have simply matured in appearance. An up-to-date headshot signals authenticity and allows others to recognize you when meeting in person.

3. Stay Competitive in the Market

In competitive industries, staying relevant is crucial. A fresh, high-quality headshot can set you apart from others in your field. It communicates that you’re proactive, detail-oriented, and invested in your professional image—qualities that clients, partners, and employers value.

4. Celebrate Professional Growth

A new year is a time to acknowledge your achievements and growth. Updating your headshot can symbolize the progress you’ve made in your career and the goals you’re striving toward. It’s a subtle but effective way to mark new beginnings.

5. Consistency Across Platforms

Your headshot should be consistent across all platforms to reinforce your professional identity. If you’ve recently revamped your branding or updated your online presence, a new headshot ensures cohesion across LinkedIn, social media, email signatures, and marketing materials.

Tips for a Great Headshot

• Hire a Professional Photographer: They’ll know how to capture your best angles and ensure proper lighting.

• Dress the Part: Wear attire that aligns with your industry and the image you want to portray.

• Choose the Right Setting: Whether it’s a clean studio background or an on-location shoot, pick a setting that complements your brand.

• Be Authentic: A genuine smile and relaxed posture go a long way in making your headshot approachable.

Final Thoughts

Updating your headshot might seem like a small detail, but it’s one that can have a big impact on your professional image. As you step into the new year, take this opportunity to present the best version of yourself to the world. A fresh, modern headshot is more than a picture—it’s a statement of who you are and where you’re headed in your career.

Leicester Law Firm Photographer - Business Portraits & Headshots

Leicester Law Firm Photographer - Business Portraits & Headshots

Professional company photographs taken on location

I’ve been photographing the amazing people over at Johnson Astills Solicitors for two years now. Their finance director introduced me to them as they had expressed an interest in having a branding and marketing refresh. 

Johnson Astills are based in the heart of Leicester City, in the Mattioli Woods building at the bottom of New Walk. 

My first shoot there was a full day, and we managed to get 75% of the company photographed. I then went in a few months later to capture the rest. JA have a pretty complex but brilliant website where when you click on a persons bio the image then floats above the rest of the site. I really like this design feature, but it means slightly more editing for me.. I have to remove the background from each photo. I visit JA 3-4 times a year now as they seem to be in a constant state of growth taking on new members of staff for all departments. 

Take a look at a few of the photos taken over the years

I also capture some team photos for the various departments, Family, Litigation, Crime etc

It’s fair to say we have fun on these shoots!

End Of Year Roundup Pete Martin Photography

Leicester Headshot Photographer Pete Martin 2024 roundup

Professional Corporate and Events Photographer Pete Martin - Leicester

My Best Year Yet

I'm so excited to share that this has been my best year yet as a professional photographer! I've had the opportunity to work on some amazing projects, meet some incredible people, and capture some truly unforgettable moments.

I'm grateful to all of my clients for trusting me with their photography needs. I couldn't have done it without you!

Here are a few highlights from my year:

 * Working with the brilliant people over at Miele

 * Learning more video and drone skills

 * Selling an image to the Daily Telegraph for a1yr usage

I'm so excited to see what next year brings! I can't wait to continue to grow my business and capture even more amazing moments.

Thank you for reading!

Sincerely,

Pete M

Aramas Law Lifestyle & Branding Shoot Manchester

Manchester Law Firm Branding shoot for Vogue Turkey

Environmental & Lifestyle portrait shoot for UK and UAE Family Law Firm Aramas

Samara from Aramas Law in Manchester has become somewhat or a regular client over the last two years. I make the trip up there 2-3 times a year so Samara can update her headshots, get new team members photographed and get some lifestyle/branding shots as well.

This particular shoot in October 2024 was a particularly interesting one, as Samara was being featured in Vogue Magazine Turkey. 

We put together a mood board for some shot ideas, and we would be using her office space in Manchester City. I also had the idea of using a side street as it looked interesting and the light was good. 

Overall we shot just over 200 images, and I edited 99. Here are a few of my favourites. 

And here is the final article, and a hi res version of the shot used in it.

The image used in the article, Vogue Turtey

The Hi Res image

Also on the day we updated Samara’s headshots, all in a 1.5hr shoot.

Office Headshots Leicester Tech Company, Kazzoo IT

Kazoo IT New Office Space Dock 3 Leicester, New Headshots

On location portraits & headshots for IT company.

My good friend Chris Cain from Kazoo IT had recently moved office spaces. He’s moved into the prestigious and new Dock 3 here in Leicester. A dedicated workspace for anything tech related. 

Also as the team has grown Chris wanted to get individual headshots and a team shot for marketing purposes. 

After looking around the new building and trying few things out, we chose to use the office as a backdrop, I do like this style of headshot as it adds a little more interest rather than a plain grey (or other colour) backdrop. 

Would you have headshots taken this way?